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Create: Oct 13, 2018 Edit: Mar 17, 2019 International Hotel Management SoftwareHotel News Edycation Group - Human Resource Management for the Hospitality and Tourism Industries 3rd Edition, takes an integrated look at HRM policies and practices in the tourism and hospitality industries. It looks at the specific employment practices of these industries, such as how to manage tour reps or working in the airline industry and covers core topics including: recruitment and selection, legislation and equal opportunities, staff health and welfare and remuneration strategies in the industry. This 3rd edition has been fully updated with: new legal information, data, statistics and examples new material on flexible working, absent management, skills shortages, stress management and employee motivation. new international examples of best practice Written in a user friendly style, each chapter includes chapter outlines and objectives, HRM in practice boxed examples, reflective review questions, web links, discussion questions and further reading to aid understanding and test knowledge. Online resources for both lecturers and students are available including: MCQs, PPTs, commentaries on thereview and reflect questions from each chapter and case study ar chive. Download the book here File Code: iranhotelnews.com
Create: Oct 13, 2018 Edit: Feb 10, 2019 International BooksWhich marketing strategy is right for your hotel? Do you want to have a strong and effective marketing strategy, such as the one used by large hotel chains? At the first step, it's best to know that marketing is sales and promotion of your hotel rooms and other services that you offer to your guests. The use of 4-section marketing mix (Mix Marketing) can be the best way to achieve the desired result in implementing your marketing plans. These four parts are as follows: 1 - Product 2 - Price 3 - Place 4 - Promotion Part One - Product Make your guest stay at your hotel a memorable experience and always make sure that you are around 100% in line with your guests expectations. These expectations include a comfortable sleep, access to decent food, free internet and courteous staff. Do you already have these features? In the second step, you can ask yourself what makes your hotel different from other competitors? How often do your guests share an experience of your hotel with friends and family? Choose a unique personality for your hotel; a lasting icon that you can extend from the panel to small details. If you are lucky, the guests will feel satisfied and will remember you for a long time. A small example of this satisfaction is the photos taken during your stay in your hotel and social media, and write positive reviews of your hotel on social networks. This is your first and best marketing tool!
Create: Oct 10, 2018 Edit: Oct 14, 2018 Opinions and Articles